{"id":26355,"date":"2017-07-05T15:23:04","date_gmt":"2017-07-05T15:23:04","guid":{"rendered":"http:\/\/e-motivasyon.net\/?p=26355"},"modified":"2024-02-21T22:25:59","modified_gmt":"2024-02-21T22:25:59","slug":"dip-teorisi-seth-godin","status":"publish","type":"post","link":"https:\/\/e-motivasyon.net\/en\/dip-teorisi-seth-godin.html","title":{"rendered":"Dip Teorisi: Vazge\u00e7me(mek) \u00dczerine Bir Teori"},"content":{"rendered":"

Dip Teorisi: Vazge\u00e7me(mek) \u00dczerine Bir Teori<\/span><\/h3>\n

Ba\u015far\u0131, s\u0131kl\u0131kla hedeflere ula\u015fmak konusunda sab\u0131r, azim ve do\u011fru zamanlamayla ili\u015fkilendirilir. Ancak, ba\u015far\u0131l\u0131 olman\u0131n yolu, bazen beklenmedik bir \u015fekilde vazge\u00e7mekten ge\u00e7iyor olabilir. \u0130nsanlar\u0131n genellikle ba\u015far\u0131s\u0131zl\u0131k olarak tan\u0131mlad\u0131\u011f\u0131 vazge\u00e7me eylemi, pozitif bir bak\u0131\u015f a\u00e7\u0131s\u0131yla, asl\u0131nda do\u011fru zamanda do\u011fru karar\u0131 almakla da ilgilidir. Her insan\u0131n kendi s\u0131n\u0131rlar\u0131n\u0131 ve yeteneklerini tan\u0131mas\u0131 \u00f6nemlidir, \u00e7\u00fcnk\u00fc bazen d\u00fcnyan\u0131n en iyisi olmaya yetecek zaman\u0131m\u0131z, tutkumuz veya kaynaklar\u0131m\u0131z olmayabilir. Bu nedenle, vazge\u00e7mek bir strateji olarak d\u00fc\u015f\u00fcn\u00fclebilir. Yani en iyi olmak i\u00e7in, iyi olamayaca\u011f\u0131m\u0131z alanlardan ak\u0131ll\u0131ca \u00e7ekilmek gereklidir. Dolay\u0131s\u0131yla kazananlar hi\u00e7 vazge\u00e7emeyen insanlar de\u011fildir, aksine do\u011fru zamanda do\u011fru karar\u0131 vererek cesurca vazge\u00e7enlerdir. <\/strong><\/span><\/p>\n

\u0130\u015fte Seth Godin’in kaleme ald\u0131\u011f\u0131 k\u00fc\u00e7\u00fck ama etkili\u00a0 kitab\u0131 Dip’te bu konu \u00fczerinde duruluyor. Yani Dip, vazge\u00e7me \u00fczerine bir ba\u015far\u0131 kitab\u0131. \u0130\u015fte yazar\u0131n bu g\u00fczel kitab\u0131ndan baz\u0131 al\u0131nt\u0131larla dip teorisi:<\/strong><\/span><\/p>\n

Let go of what is wrong. Insist on what is right.\u00a0<\/em><\/strong><\/span>Have the courage to do either one or the other.<\/em><\/strong><\/span><\/p>\n

Winners always give up, that is, they give up. They just give up on the right thing at the right time. (Because you don't have the time, passion, or resources to be the best in the world at everything) Most people give up. They just can't do it successfully. In fact, most professions and trades benefit from those who give up. Society assumes you will quit. In fact, the truth of the matter is that businesses and organizations do their calculations on it.<\/span><\/strong><\/p>\n

You can't try to do everything together, especially if you intend to be the best in the world at one. Winners win big because the market loves the winner. People don't have a lot of time and they don't want to take too many risks. If you've been diagnosed with a terminal cancer, you can't go to a bunch of doctors and hang around. You go straight to the \u201ctop man,\u201d one of the best in the world. Why waste it here and there if you only have one opportunity? A second reason why number one offers such enormous benefits is that \u201cbeing rare makes being at the top worth something.\u201d So why is scarcity caused? It stems from the limits set by the market and society. It's because most people quit long ago, without creating something to climb to the top. This is what it should be. The system is built on it.<\/span><\/strong><\/p>\n

Every person who will hire you, buy from you, recommend you to others, vote for you, or fulfill your wishes will wonder if you are the best option. What is best for them means: what is best for oneself at the moment, based on what one believes and knows. In the world he can reach for his own world. In other words, \u201cthe best\u201d is a subjective situation.<\/span><\/strong><\/p>\n

Strategic abandonment is the secret to successful organizations. Reactive abandonment and serial abandonment are the bane of those who struggle (and fail) to get what they want. And most people do just that. When it starts to hurt, they give up, and when giving up won't hurt, they hang on.<\/span><\/strong><\/p>\n

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Almost everything worth doing in life is controlled by Dip. <\/strong><\/em><\/span><\/h3>\n<\/blockquote>\n

Almost everything worth doing in life is controlled by Dip. <\/span><\/strong>The bottom is fake curtains to keep people like you away. If you look at the resume of a typical CEO, you'll see that he spent twenty-five years at the Bottom before landing this position. Actually, being a CEO is easy. The difficult thing is to get there. There is a big Bottom on the road. If it were easy, there would be countless people competing for the job and CEOs wouldn't be paid so much. Being rare is the secret to being valuable. If there wasn't a Dip, there wouldn't be rarity either. Successful people don't just get out of the Bottom alive. They stay afloat by leaping from there with energy. They do not tend to dip. They push harder, change the rules and move on. Just because you know you're sinking into the Bottom doesn't mean you continue to live there happily. Dips won't last very long if you top them up.<\/span><\/strong><\/p>\n

Cul-de-Sac (French for \"dead end\") refers to blind-ended work. When you enter dead-end streets, you slowly run out of resources and energy to do something else. The cost of investing your life in something that won't get any better is high. If you find yourself facing this curve, it's time to give up. Not soon, right now. The biggest obstacle to success in life is that we haven't left these curves early enough.<\/strong><\/span><\/p>\n

If It's Something Worth Doing, There's Probably a Bottom\u00a0 <\/strong><\/span><\/h3>\n

There is also a Dip in tennis. The difference between a casual club player and a regional champion is not innate talent. It is the ability to force action while giving up is easier. Bottom creates scarcity, scarcity creates value. The bottom is the secret to your success. Those who set out to break the Dip (people who put their time, energy, and effort into getting out of the Dip) are the best in the world. They overturn the system because instead of moving on to the next thing, performing slightly above average and being content with what they have, they embrace the challenge. Whatever the reason, they refuse to stop looking for a way and force Dip to take the road to the next level. The courageous thing is to reach the other side with all your might; then you can enjoy all the advantages of being scarce.<\/strong><\/span><\/p>\n

Differentiation Bullshit \u2013 What Did Woodpeckers Know?<\/strong><\/span><\/h3>\n

When you face the Dip, most people and organizations turn to different fields. The main idea is that if you don't get to the next level, spend your energy learning how to do something else. This is the reason why thousands of artists' names are written on record labels, not just a few. This is why job seekers demonstrate mastery at dozens of tasks rather than just one area. Still, real success can be in those who are obsessed. The focus that drags you from the Bottom to the other side for the sake of being the best in the world can be instrumental in gaining a place in the market. A woodpecker can click on a thousand trees twenty times without achieving any results, but this way he is always busy. Or he can click a single tree twenty thousand times to get his lunch.<\/strong><\/span><\/p>\n

Most People Are Afraid to Give Up\u00a0 <\/strong><\/span><\/h3>\n

Ger\u00e7eklikle y\u00fcz y\u00fcze gelip b\u0131rakmaktansa s\u0131radan olmak daha kolayd\u0131r. Vazge\u00e7mek zordur. Vazge\u00e7mek, asla d\u00fcnyan\u0131n 1.si olamayaca\u011f\u0131n\u0131z\u0131n fark\u0131na varman\u0131z\u0131 gerektirir. En az\u0131dan bu i\u015fte. Dolay\u0131s\u0131yla, bunu itiraf etmeden, bir kenara b\u0131rak\u0131p s\u0131radanl\u0131kta sabitlenmek daha kolay gelir. Organizasyonlar ve insanlar, Cul-de-Sac\u2019\u0131 terk edip gitmek ve kaynaklar\u0131n\u0131 ger\u00e7ekte ait oldu\u011fu ba\u015fka bir \u015feye yat\u0131rmak yerine, bu \u00e7\u0131kmaza saplan\u0131p kalmakta, sahip olduklar\u0131 kaynaklarla, i\u00e7inden \u00e7\u0131kamayacaklar\u0131 derinlikte ve geni\u015flikte bir Dip\u2019e dalarak zamanlar\u0131n\u0131 ve paralar\u0131n\u0131 israf etmektedirler.\u00a0<\/strong><\/span><\/p>\n

Knowing that you are face to face with a Dip is the first step to getting out of there. Weight training is an impressive science. Basically, standing still, you strain your muscles for a minute or two. This is only because the work in the last few seconds causes the muscle to grow. Like most people, you use your muscles all day, every day. But they don't grow because you stop using your muscles before you reach the moment of strain that causes them to grow. This is a natural movement, because a depleted muscle feels unsafe and hurts. People who pay for the first minute or two of exercising earnestly get rewarded after that.<\/strong><\/span><\/p>\n

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It's a bad idea to give up when you hit the Dip.<\/strong><\/em><\/span><\/h3>\n<\/blockquote>\n

The tricky thing is this: It's a bad idea to give up when you're at the Bottom. If the journey you're embarking on is a journey worth taking, giving up when you reach the Dip will just waste energy you've already spent. Leaving the Dip once is usually sufficient. You suddenly find yourself a quick quitter, \"he's someone who takes the job and does very little.\" Simple: If you can't get past the Dip, don't start at all.\u00a0\u00a0 <\/strong><\/span><\/p>\n

If you want to be a superstar too, with a steep Dip; You should identify an area with a Dip that creates a barrier between those who try and those who succeed. And you have to go through this Bottom and reach the other side. This is not for everyone. If he did, he wouldn't be a superstar at all. If you choose this route, it's because you've come to realize that a Dip exists and you believe you can overcome it. The bottom is actually your biggest ally, because it makes the project worth living (and keeps others from competing with you). But wait, that's not enough. Not only can you find a Bottom you can conquer, but you also need to immediately leave the Cul-de-Sac you're currently stuck on. You should also abandon projects, investments and pursuits that do not offer you the same opportunities. It is difficult but vital.<\/strong><\/span><\/p>\n

Why is the Dip So Common?\u00a0 <\/strong><\/span><\/h3>\n

One of the things that forms the basis of Dip is the pyramid. The pyramid shape is an arrangement where the men at the bottom support those at the top. For example, a large number of people sign up for a gym (many members keep the club afloat), but the club itself is small because very few of the enrollees actually visit the club often. These members subsidize loyal customers. This is the basis of the system. If everyone who registered showed persistence, you could neither find an empty bike to ride nor register. And of course, the entire college football market is built on a pyramid of players who aspire to play in the national league but never get the chance.<\/strong><\/span><\/p>\n

Ladder of Success<\/a><\/p><\/blockquote>\n